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Elicia Lee

Elicia Lee

Co-Founder & Managing Director, Eliphant

Previously the SEA marketing lead for Electronic Arts in Asia, Elicia has since embarked on an entrepreneurial adventure, with the goal of turning her passions into sustainable businesses. She is the co-founder of Eliphant, parent company of gaming events GameStart Asia, SEA Major and esports service provider BEast of the East. She also runs marketing agency Zombits, which specialises in marketing and social strategies for gaming and tech companies. In 2017 she co-founded game studio Battlebrew Productions, which will release its first mobile game in 2018.

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